Identify target users by researching their pain points and goals.
by creating user flows and wireframes to define the content of each section and feature of the website. The wireframes focus on designing the website layout and arranging various components.
Develop a design system by establishing typography and color guidelines tailored to the website.
Create both low- and high-fidelity prototypes, beginning with component-based design using Auto Layout.
CONCEPTUALIZED AND DESIGNED FEATURES THAT ADDRESS THE TARGET AUDIENCE’S NEEDS, DIFFERENTIATE THE BRAND FROM COMPETITORS, AND MAKE USERS FEEL THAT OUR APPLICATION PROVIDES A BETTER EXPERIENCE THAN SIMPLY SCANNING A QR CODE.
By integrating real-time price comparison, curated travel content, smart budget planning, and verified reviews into a single platform, the solution streamlines trip planning and eliminates the complexity of using multiple travel tools.
While users responded positively to the application’s usability and core functionality, accessibility remains an area for improvement, particularly for visually impaired users who may experience difficulties with certain interactive elements.
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